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Growth Marketing Manager

We are seeking an experienced Growth/Performance marketing manager to take our vision and concept to the world, building a global program of awareness and lead-generation

Location

Remote

Type

Full-time

Posted On

Apr 11, 2024

Apply now

Who we are, background and mission

Decidr is a revolutionary AI-powered business operating system. Our mission is to transform how organisations do business by enhancing knowledge tasks with Artificial Intelligence. Decidr is an Australian AI startup, operating for three years. Decidr's technology platform is nearing completion moving the business to the next stage of customer acquisition.

Our approach and business model

Decidr takes a unique approach by focusing on integrating specialised AI role automations, rather than just assisting people in performing tasks. This approach results in strong usability, scale, and a holistic view of business operations. Our business model revolves around recurring SaaS fees, setup fees, and ongoing implementation fees, with additional charges for addons and extensions that cater to the cost savings and growth opportunities of each client organisation.

We measure our success based on client cost savings, performance improvements, and revenue growth, ensuring that our solutions are AI-agnostic and compatible with various models. 

Product and services

We offer a comprehensive solution that brings a unified AI-first platform to businesses, supported by thousands of harmonious automations.

Our platform allows businesses to rapidly develop new workflows, digitise role processes, and integrate AI roles, thereby enhancing efficiency and competitiveness. 

Market opportunity and impact

Decidr addresses a significant market opportunity, with a focus on delivering AI-driven customer and supplier experiences to ensure rapid business growth and improved efficiency. We aim to enhance AI integration, reduce operational costs, and offer personalised customer engagement strategies. Our technology is designed to overcome challenges such as integration complexity, contextual understanding limitations, customisation challenges, and data privacy and security issues. 

We are seeking an experienced Growth/Performance Marketing Manager to take our vision and concept to the world, building a global program of awareness and lead-generation

Role Overview

As the Head of Growth Marketing, you will be pivotal in scaling Decidr.io's market presence and user base. You'll lead our marketing efforts, focusing on data-driven strategies to drive user acquisition, engagement, and retention. Your role involves overseeing digital marketing campaigns, content marketing, SEO/SEM, social media, email marketing, and partnership development.

Responsibilities

  • Develop and implement a comprehensive growth marketing strategy, aligning with Decidr.io's business goals.
  • Manage and optimize marketing budgets to ensure efficient spend across channels.
  • Lead digital marketing campaigns, focusing on SEO, SEM, social media, and email marketing to boost online presence and lead generation.
  • Spearhead content marketing and thought leadership initiatives, including case studies, whitepapers, and articles highlighting Decidr.io's AI capabilities.
  • Host webinars and online demos to demonstrate platform features and engage potential clients.
  • Forge partnerships and collaborations with industry influencers, tech firms, and other relevant entities.
  • Leverage client success stories and testimonials to enhance brand credibility.
  • Track, analyse, and report on campaign performance and marketing KPIs, adjusting strategies as needed for optimal results

Requirements

Proven experience in growth marketing, preferably in the tech or SaaS industry.

  • Strong analytical skills with a data-driven mindset.
  • Excellent communication and leadership abilities.
  • Experience managing a marketing budget and teams.
  • Deep understanding of SEO, SEM, content marketing, and digital advertising.
  • Creativity and innovation in developing marketing strategies.
  • Bachelor's degree in Marketing, Business, or a related field.

Start date ASAP.

How to Apply

Please submit your resume and a cover letter outlining your qualifications and relevant experience.

Apply now